The Founder of FOROM, Loic Kessl, remembers warm vacation summers spent at his family's home in Formentera, one of the idyllic Balearic Islands in the Mediterranean...the distinctive traditional style of the homes made a lasting impression on him.
One could say the importance of interior design and functional construct are in Loic’s blood: Both his grandparents were highly sought after artisans from the south of France. His paternal grandfather was a well-known furniture woodworker, revered for his detailed craftsmanship. His maternal grandfather was renowned in as a leather shoemaker, specializing in shoes for professional soccer players.
Loic’s travels through Asia introduced him to several family-run businesses of designers and craftsmen producing high quality, yet affordable unique hand-made pieces. Today he continues these relationships he has forged with local artisans.
The launch of interior design and furnished dwellings firm Casa Nolita New York in 2012 in collaboration with Korean fashion designer - turned interior designer - Jessie Yoon, sparked more synergy and creativity as the two continued to curate brands while customizing designs for clients.
While in New York, Parsons The New School of Design enabled Loic to develop his knowledge and skills.
Today, FOROM reflects this international experience, attention to detail, dedication to high quality - in both material and construction - and an aesthetic spanning traditional Asian influence, minimal 1970s Scandinavian, and vintage 1920s through 1960s design eras. Inspired by art gallery and museum pieces worldwide, reinterpreted and made affordable for design-conscious cosmopolitan homes and commercial spaces.